Customer Favorites: A Look at the Most Popular T-Shirt Colors
Your Guide to T-Shirt Colors
Choosing a T-shirt color is perhaps the most important part of designing your custom shirt-even more than the concept itself. Aside from it being the first thing that people notice, your color choice can also either complement or clash with your branding. In this guide, we tackle the factors that could influence your shirt color choices, the most popular T-shirt colors in the market today, and the reasons behind their bestseller status.
But before you start swatching colors, here are non-color aspects you need to mull over when getting a custom t-shirt.
What to Consider When Getting a Custom Shirt (Apart from Shirt Color)
T-shirt material - It's not just good design that dictates an apparel's wearability-the cloth it's cut from matters is just as important. There are several T-shirt fabrics for you to choose from, each with distinct qualities.
T-shirt style - Unlike the undershirt of yesteryears, today's T-shirts are no longer restricted to one style and fit. Aside from choosing a neckline, you also need to decide on the fit. You'll find that V-neck and crew neck are the most popular neckline options. Do you want your custom T-shirts to be figure-hugging or are you looking for a more relaxed fit? Your choice of shirt style will also affect your comfort while wearing the shirt so don't skip this step.
T-shirt printing method - Transferring a design onto a shirt isn't a one-size-fits-all process. There are also several options to choose from such as digital transfer, silk printing, and embroidery.
T-shirt's purpose - This is perhaps the most important factor of all-who will wear your custom shirts and what will they use it for? To some extent, this will also dictate the color you'll choose for your custom shirt. Let's put it this way, will you wear khaki or denim-colored garments to an outdoor workout session?
Understanding Our Bestselling T-Shirt Colors
Pablo Picasso once said, "Colors, like features, follow the changes of emotions. If you've ever wondered why certain colors make you feel relaxed while others get you all riled up, you might want to learn about color psychology: the study of how different colors affect human mood and behavior. Let's get one thing out of the way-you are not required to pick from this list if the color you have in mind is not here!
Black - It comes to no surprise that this is our top-selling color, given that black goes well with everything and it can also help make the wearer look slimmer. Black is usually associated with power, sophistication, and mystery, but in some contexts, it can also feel cold and sad.
Example
(Thunder Rolls Youth Bowlers)
White - Coming in a close second is white which evokes relief, simplicity, and purity. White is also one of the most versatile T-shirt colors, that is why it's a staple in everyone's wardrobe.
Example
(Courtney Connor & Family)
Navy and Royal - Shades of blue denote peace, stability, and freedom.
Example
(Band On The Run)
Sport Grey, Ash, Charcoal, and Silver - Grey in general signifies neutrality and balance. Because it teeters between black and white, it can make the wearer look indecisive. If you're going with any of these hues, try to combine it with another color so you don't look to somber.
Example
(Richman Family Reunion)
Safety Green - Since green is usually associated with nature, it comes to no surprise that it evokes feeling of abundance and growth. Green is calming to look at, just like the other cool colors in the list!
Example
(Glow Paddle Crew)
Combining Colors for Your Custom T-Shirt
If you want the best of both worlds in one T-shirt, there's another science for that.
The color wheel is a nifty tool used by artists and designers to figure out whether a particular color scheme would work. Luckily, you don't need a design background to understand color theory. To make it simple, let's focus on monochromatic, analogous, complementary, and triadic schemes.
Monochromatic - If you want to stick to a single color but find that it needs a bit more oomph, add a bit of black and white to your base hue to create different shades of the same color.
Analogous - This involves combining three colors located beside one another in the wheel.
Complementary - If you want something loud or experimental, choose colors that are opposite each another in the color wheel to emphasize contrast.
Triadic - Not satisfied with two opposing colors? Divide the wheel into three! The contrast may not be as striking as a complementary color scheme, but this still offers enough variety without sacrificing harmony.
There's no need to be overwhelmed by the sheer number of choices available when choosing a T-shirt color. Coming up with your very own customized apparel should be an exciting experience, after all! With this guide, we hope we were able to provide you clarity and a smoother T-shirt buying experience.